3.4.4. Finding Link Partners 303 Value Exchanging!
Why is Value Exchanging “the best”? Simple... It’s real.
Yes, that brings us back to the topic of recognizing reality. In the same way that the engines’ #1 goal is to recognize reality for search results (i.e., relevance and quality), so it is with links. The reasoning is the same...
Many SEOers, whether “good” or “bad,” basically try to manipulate rankings by “chasing the link algorithm.” That is why you see so many SEOers obsess about PR. The engines don’t like being manipulated -- it degrades the quality of the results they deliver.
Instead, Value Exchange focuses on keeping it real. No game-playing. It just delivers what you need and what the engines love... truth.
Why are free (non-SBI!) users raving about the SiteSell Value Exchange? Many reasons...
- Webmasters must sign up for the program in order to receive leads and to become a lead for matching sites. This means your potential linking partners are highly qualified and receptive to link exchanging... not parasites.
- Advanced database-matching pairs your site up with other sites that have matching keywords. This ensures only highly targeted, relevant matches are generated.
- The entire process of generating prospective partners and sending out that “first contact” e-mail is automated. This frees up your time to do other more important things... like building your business!
- Oh yes, most importantly... it works! The Value Exchange generates credible matches so that you only contact other sites (with similar themes) who have specifically expressed an interest in exchanging links with you. Result? Prequalified valuable link requests from quality, like-themed sites -- the real way.
So before we continue any further, take a minute to sign up for Value Exchange and then come back here. Don’t worry, I’ll wait.
SIDEBAR
Did a friend send you this free booklet and you’re not sure where
to register? No problem. All the information you need is available at...
http://value-exchange.sitesell.com/
Registration completed? Great news!
Let’s keep going with this small piece of advice...
As you know owners of SiteSell’s Site Build It! tool have access to a much more powerful version of Value Exchange. But first, they learn the “golden rule” of linking, and I offer it to you here...
Treat your link partner the way you would like to be treated.
Sound simple? Yes, it is. But it’s the basis of building a long-term link program that not only lasts, it builds. Business is not about tricks, WIN-LOSE deals, and dishonesty. It’s about action, persistence, patience, honesty, faith and hard work...
So...
Do not bury your partner’s link on an over-populated link page. Why would anyone do that with something they are proud to display?
In order for a value-exchange to be effective, link to your partner’s site from a page that contains no more than 5 out-pointing links in total. Generally, the fewer out-pointing links a page contains, and the closer the link-bearing page is to your home page, the more value the link provides to your partners. So a link from a page containing 50 out-pointing links, 10 clicks away from home, is worthless.
And that brings me to the extreme no-no...
Never, ever “orphan” a link on a gateway page that cannot be linked to from your home page. SEs look badly upon pages like that. Pretty obvious, if you stop to think about it. But I guess..
... a lot of people
don’t stop to think about it.
Finally, while value-exchanging... do not do any of the nasty WIN-LOSE “Top 10” tricks that the morally bankrupt do. They won’t last. Nor will you.
MYLW: <<3.4.3 Use Search It 3.4.4. Value Exchanging 3.4.5. Other Options...>>
